Shuttle D230 Bar-Type Android Digital Signage Player for Retail Shelving
The Shuttle D230 is a compact bar-type Android digital signage player designed for shelf-edge and narrow-format retail displays. It combines a stretched 23.1-inch LCD screen with an integrated ARM-based computing platform to deliver continuous commercial content playback in a slim, space-efficient design. Built for 24/7 operation, it supports remote content updates via LAN or Wi-Fi and is suitable for dynamic advertising environments that require flexible scheduling and segmentation.
The Shuttle D230 (Part Number PC-SHUTTLE-D230EC) is a professional-grade digital signage solution engineered for retail and commercial environments where space is limited but visual impact is essential. It integrates a stretched-format display with an embedded Android system, enabling smooth media playback, remote management, and targeted advertising functionality. With built-in camera capability, optional biometric-triggered content delivery, and multi-zone screen splitting, it is designed to support modern data-driven retail marketing strategies.
Retail Shelf-Edge Digital Display Application
Designed specifically for shelf-edge installation, this signage player supports segmented content layouts and interactive advertising strategies. The 23.1-inch stretched LCD panel (1920 x 158 resolution) delivers clear, high-visibility messaging with approximately 400 nits brightness, making it suitable for indoor retail environments with strong ambient lighting.
Key application advantages include:
Core Hardware and System Capabilities
The system is powered by an ARM-based Rockchip RK3399 hexa-core processor running at 1.8GHz, paired with integrated GPU support for smooth media rendering. It operates on Android 7.x and includes 2GB RAM with 16GB onboard eMMC storage for application and media management.
Key technical elements:
Display and Visual Performance
The stretched LCD panel is engineered for high-impact narrow-format content delivery. Its ultra-wide layout is particularly suited for shelf-edge promotional messaging and product-specific advertising.
Display details:
Connectivity, Audio, and Expansion Options
The Shuttle D230 supports multiple connectivity methods for flexible deployment across retail networks. It is compatible with wired and wireless infrastructure and offers optional mobile connectivity expansion.
Included interfaces:
Installation, Mounting, and Environmental Use
Designed for flexible installation, the unit supports multiple VESA mounting standards and is suitable for a wide range of commercial fixtures. Its front panel is protected against dust and splashes, making it appropriate for busy retail environments.
Installation and durability notes:
Camera, Audio, and Smart Interaction Functions
The integrated 2MP camera enables advanced interactive advertising applications, including optional gender and age-based content triggering. Combined with onboard audio support, the system can deliver synchronized multimedia experiences in retail environments.
Physical Design and Dimensions
The compact chassis is engineered for tight installation spaces while maintaining durability for continuous commercial use.
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Specifications | |
| Product Code | PC-SHUTTLE-D230EC |
| FEATURES | |
| Display | 23.1" Stretched LCD (1920 ?158 Pixels), ~400 Nits Brightness |
| Processor | ARM-Based (Rockchip RK3399) With Integrated GPU |
| Operating System | Android (Android 7.x) |
| Memory & Storage | 2 GB RAM and 16 GB eMMC Onboard |
| Connectivity | Wi-Fi (802.11ac), Ethernet (10 / 100), Optional LTE Modem |
| Camera | Built-In 2 MP Camera Module - Used for Optional Gender/Age Biometric Trigger Content |
| Audio | Built-In Speakers + Line-Out Available |
| Mounting & Protection | VESA Mounting Support , Front Panel IP54 (Dust/Splash Protection) |
| Operation | Fanless, 24/7 Rated for Continuous Commercial Use |
| Processor | ARM Cortex Hexa-Core 1.8GHz |
| Storage Interface | eMMC 16GB |
| Dimensions | 603mm ?75mm ?29mm |
| Web Cam | 2MP FHD |
| Screen | 23.1" LCD (1920 ?158), 400 Nits |
| I/O | 1?USB2.0, 1?Micro SD, 1?RJ-45, 1?DC In, 1 Audio Out, 2?ATX 2-Pin, 1?SIM Card Slot (Optional) |
| Network | Ethernet: 10/100 Mbps,Wi-Fi: 802.11 a/b/g/n/ac, 4G LTE: M.2 Type (Optional) |
| Communication | 1?2W Speaker |
| VESA Mount | 100 ?100mm, 75 ?75mm, 50 ?50mm |
| Certification | CB, CE, ETL, FCC, VCCI, RCM, BSM |
| Operating Temperature | 040C |
| Adapter | 12V / 2A 24W External Adapter, PoE Support (Optional) |
| IP Level | Front Panel IP54 Certified |
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